Global Cool Foundation

Praise For Global Cool

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Boris Johnson, Mayor of London

“This is a fantastic organisation working to help people find ways to save energy and be greener without sacrificing the things they enjoy.”

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Ed Miliband MP, Leader of the Labour Party

“Global Cool does a great job.”

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Stephen Fry, British Actor

“I need guidance. I really want to do well, but I honestly don’t know how to do well unless somebody tells me…. and that’s where Global Cool has a future.”

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Debbie Osborne, The Body Shop Foundation

“The Body Shop Foundation is proud to support Global Cool in inspiring green lifestyles. Global Cool’s campaigns are engaging, innovative and highly impactful. Their vision of a future where low-carbon lifestyles are an aspiration is fresh and exciting, and their creativity combined with their research-based strategy shows this goal is absolutely obtainable”

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Dame Suzi Leather, Chair, Charity Commission

“Global Cool is tackling one of the most important challenges facing humanity. What Global Cool is doing is brilliant.”

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Sir David King, former Government Chief Scientific Advisor

“We all need to rethink what our status symbols are. We have through the centuries come to admire people who are big energy consumers, and give them a lot of status. We need to invert that.”

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Sarah Teacher, Institute for Philanthropy

“Global Cool is such an energizing idea and non-profit… and incredibly impressively communicated and shared.”

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Ellie Stringer, New Philanthropy Capital

“Global Cool uses extensive market research to make carbon – saving cool rather than boring. And so has an influence beyond the usual Guardian-reading liberals. I’m impressed.”

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Emma Harris, Director of Sales & Marketing, Eurostar

“We really value our relationship with Global Cool. Their campaign to promote ‘Traincations’ was highly imaginative and in terms of positioning they are a great brand fit for us.”

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Jo Kenrick, Chair, The Marketing Society Green Network

“I had an interesting meeting that changed my view. I met up with Global Cool – they want to get people doing the right stuff for sustainability and they focus on making those actions desirable. They suggested applying Maslow’s Hierarchy of Needs to the environment. It makes perfect sense. It sometimes feels to me as if all the people who care about this stuff for ’saving the planet’ type reasons are already communicated with and bought in and acting, and everyone else is trying to ignore it because it hasn’t been made to appeal to them yet. This has made me think about the way I’m communicating messages to save the planet. In fact, it’s made me start to think differently.”

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Tris Lumley, Head of Strategy at New Philanthropy Capital

“I’m really impressed that Global Cool is so serious about measuring its results. This is really hard to do, especially for campaigning charities. In NPC’s experience, there is far too little focus across the sector on understanding results. And Global Cool’s results look great.”

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Work With Us

Together we can make a real difference in preventing climate change. If you’d like to work with us to communicate green lifestyles and sustainability to the mainstream, call +44 (0) 8444 410 003 or drop us an email.

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